• Worked with growth marketers to produce video ads advertising Tonal across linear, streaming, and social platforms.
• Developed short form video content that communicated Tonal brand messaging.
• Worked with producers to develop a creative workflow for the production of digital ads. • Developed a toolbox of video assets that standardized the look of Tonal ads
Glu Mobile Entertainment
Marketing Design Lead
• Worked with Creative Directors to develop the marketing brand for the mobile game Design Home
• Storyboarded, produced, and edited trailer and screenshots for Design Home on App Store and Google Play
• Worked with User Acquisition Managers to develop performance tests for new digital ads
• Directed visual artists in the production of high quality game art used for ads
• Wrote and pitched ad copy for DH Trailers and ads that expressed brand messages
Warner Brothers Games
Mobile Publishing Designer
• Developed weekly “Character Spotlight” segment for DC Legends
• Made engaging digital ads that generated in one case $30K in user revenue
• Advised team on how to integrate Unity 3D Capture into their creative output
• Developed marketing brand guidelines for then-unreleased titles such as WestWorld Mobile